Rates & Specs
FILE REQUIREMENTS
Lifestyle Magazine is produced in a Macintosh Desktop Environment. We are pleased to offer FREE ad design and ONE SET OF CHANGES to all clients booking ads. If further changes are required, our designers will be happy to do this and the rate will be $30/hour. If extra charges are incurred, they will be added to client billing.
CLIENTS AND SALES ASSOCIATES
Please be sure that ad material is well researched, with a mock-up, vector logos and images that are 300dpi for print advertising.
SUPPLIED ADVERTISEMENTS
All printing is produced computer-to-plate using web offset printing. Advertisers are to provide electronic files meeting dMACS standards (click here).
ADVERTORIALS
Available in 1/2, 2/3 and full page sizes. Rates are per display ads (shown below). Please contact your sales representative for further details.
COLOUR
File should always be built in Process. (CMYK or specific PMS colour). Predominantly black areas must use the following ratio: C-30, M-30, Y-30, K-100.
DOCUMENT SOFTWARE INFORMATION
Adobe Creative Suite, Adobe Acrobat. Non-Macintosh applications require that all type be converted to outlines.
ELECTRONIC MEDIA/FILE FORMAT
(Macintosh environment) • Email • WeTransfer/Dropbox/ Google Drive • Press-ready Adobe PDF • Photos 300 ppi • 133 lpi
Full Page Bleed: 8.125"w x 10.75"h
plus .187" on all sides
Within margins: 7.25"w x 9.88"h
2/3 vertical: 4.69"w x 9.88"h
1/3 vertical: 2.19"w x 9.88"h
1/3 square: 4.69"w x 4.81"h
1/2 horizontal: 7.25"w x 4.81"h
1/3 horizontal: 7.25"w x 3.06"h
2/3 horizontal: 7.25"w x 6.56"h
1/5 horizontal: 4.69"w x 3.06"h
2/5 vertical: 4.69"w x 6.65"h
1/6 horizontal: 4.69"w x 2.31"h
1/6 vertical: 2.19"w x 4.81"h
1/12 square: 2.19"w x 2.31"h
1/4 vertical: 3.5"w x 4.81"h
1/2 vertical: 3.5"w x 9.88"h
Size
1x
3x
6x
Full
$2,680
$2,585
$2,380
2/3
$1,920
$1,800
$1,695
1/2
$1,320
$1,270
$1,230
2/5
$1,275
$1,150
$1,050
1/3
$1,100
$995
$900
1/4
$820
$740
$675
1/5
$795
$720
$615
1/6
$555
$495
$450
1/12
$320
$270
$250
OBC*
$3,040
$2,890
$2,650
IFC*
$2,910
$2,800
$2,570
IBC*
$2,850
$2,760
$2,525
* OBC (Outside Back Cover), IFC (Inside Front Cover), IBC (Inside Back Cover)